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Documentation can bring over 50% of leads

DocumentationAaron Fulkerson, cofounder and CEO of MindTouch, gave an excellent interview to Forbes.

“In fact, some companies that I have spoken to are reporting that their documentation is bringing in over 50% of their qualified leads.

I can report that my company receives 70% plus of our site traffic from organic sources, and our documentation generates more than half of our overall site traffic.

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